Intercultural Design Task 1

 Week 1 - Week 8 [6/2/2024 - 21/3/2024]

Edlin Raihana binti Mohamad Firdaus 0359096 Bachelor in Design Creative Media

GCD60504 Intercultural Design

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INSTRUCTIONS

LECTURE

• As future designers, you should embrace the habit of research as part of your work process.  

• Research is to unite theory and practices of design to establish your project rationale.

Research process:

1. Before producing the proposal

• Secondary findings data collected through published and existing resources 

• Wikipedia, websites, YouTube documentaries, design sources, inspiration

• Primary findings, sketches of proposed artworks based on your research from secondary findings

• sketches, storyboards, wireframe

2. After Producing the proposal

• On-site observation

• Interview/ Surveys 

3. During the creation of your artwork 

• Utilizing the research found and producing a visual design outcome from either physical or digital material to represent our interpretation of the project

• Using cultural aesthetic aspects balanced with our own design knowledge

TASK 1 (Week 1 - Week 3)

What is Cultural sensitivity?

The definition of cultural sensitivity is having an understanding of another person's set of beliefs or values that are attributed to the person's ethnic or racial background. In addition, an individual must be agreeable to modify their behaviour to accommodate the other person's cultural beliefs.

Cultural sensitivity is important in fostering a cohesive, peaceful society. Examples of cultural sensitivity include;

 Asking a person how they would like to be addressed

Respecting cultural health practices

Promoting multi-lingual signage

Topic of research

For the topic of research we wanted to focus on cultures that have been implemented into a part of the Malaysian culture which includes:

1. Malay Rock Culture

2. Japanese culture in Malaysia (more centred around the adaptation of anime and J-pop)

3. Korean culture in Malaysia (more centred around the domination of K-pop and Korean Culture)

 

    Soon after, we discussed in a group meeting and worked together to bring ideas and brainstorm what direction we should do for our project and decided to mainly focus on Malay Rock Culture and how it is perceived in media.

    Ilhan and I were in charge of researching about the perceptions of Rock Culture in Malaysia through online or interviewing other people. On the other side, Akif, Kieran, Alyssa and Omar were in charge of making the proposal slides. 

    Me and Ilhan did have to step in to help the team a little with the placements of the information in the proposal slides. I also did the shirt designs for the group

https://drive.google.com/file/d/1e1vvziqClUg6Mbko5RXBZ7nXEh9TvPBh/view

https://drive.google.com/file/d/1XT2onKhhWvnyxmcgeuQLu8OfHn9wAF8e/view